About Us
The Company
Ethical Elephant is a couple-owned business founded in Berlin in 2024. As an international trade business, we focus on importing and exporting natural, cruelty-free, sustainable products.
The company is deeply committed to partnering with suppliers of natural, cruelty-free, and sustainable products with the goal of making them available across the world. From skincare and supplements to pet supplies—connecting European brands with conscious consumers across the Middle East and EMEA region.
Our Lebanese subsidiary, Ethical Elephant EMEA S.A.L., manages regional sales, marketing, logistics, and customer support, ensuring our values of transparency, fair trade, and environmental responsibility are upheld throughout our operations.
We actively work to reduce emissions in our logistics and transportation processes by exploring CO₂ offsetting initiatives and leveraging renewable energy solutions. Our mission extends beyond commerce—we invest in local communities and support reforestation projects, as well as campaigns to clean rivers, seas, and oceans.
Driven by a passion for sustainability and equity, we collaborate with like-minded partners to make ethical products more accessible and impactful.
The name “Ethical Elephant” embodies the company’s commitment to ethical practices, sourcing cruelty-free, natural and sustainable products, while adhering to our key principles of harmony with nature and environmental responsibility.
Join us in building a cleaner, kinder future—one product at a time.
Bio
Rami and Maya (humans), Jack and Aiko (dogs), and Charlie and Chaplin (cats) aspire to lead a sustainable, cruelty-free lifestyle in an urban community in Berlin. Their journey towards equitable living has been marked by the challenge of limited access to sustainable and organic products. Recognising that many like-minded ethical consumers grapple with this issue daily, Maya and Rami (and their pets) founded Ethical Elephant with the aim of providing access to various lines of sustainable products.
Our Partners
By partnering with individuals and businesses that share our values, we amplify our impact and drive meaningful change.
Whether you are a potential client looking for high-quality, sustainable products, or a partner interested in collaborating to promote ethical consumption, we welcome you to join us on this journey. Let’s work together towards a more sustainable future.